Working 60-hour weeks and still behind
With BPGTime management and delegation systems that hand work to your team, so you lead the firm instead of processing it.
7,000+businesses transformed
$2.6B+client revenue growth
5countries served
30+ yearsadvising the profession
2,000+firms through succession programs
7,000+businesses transformed
$2.6B+client revenue growth
5countries served
30+ yearsadvising the profession
2,000+firms through succession programs
What is Best Practice Group?
Best Practice Group (BPG) is an Australian advisory firm that helps accountants, financial advisers and practice owners grow revenue, build strong teams, plan succession, and buy, sell or merge firms. Founded by John Peterson and based in Victoria, BPG works with practices from sole practitioners to multi-partner firms across Australia and New Zealand through coaching programs, private consulting, recruitment, marketing and live events.
Built for the people who run practices
Sole practitioners
From around $175K turnover, ready to stop doing everything yourself.
Multi-partner firms
$1M to $10M firms that want growth, alignment and a succession path.
Financial advisers
Planners building a scalable, valuable advice business.
Owners planning an exit
Partners who want to sell, merge or bring in equity on their terms.
The problems we fix in accounting firms
Six issues come up in almost every practice we meet. Each one has a system behind the fix.
The firm can't run without you
With BPGDocumented workflows, clear accountability and an org chart that removes you as the bottleneck.
Fees and profit have plateaued
With BPGValue pricing, productised services and lead generation that lift revenue per client and bring better clients in.
Can't find or keep good people
With BPGSpecialist recruitment, personality profiling and culture training that build a team worth staying for.
No succession plan, no next generation
With BPGA structured equity plan that brings future partners in and lets you step back at your own pace.
Unsure what the firm is worth or who should buy it
With BPGIndependent valuations and hands-on guidance through buying, selling or merging, including when to walk away.
Services for accounting and advisory firms
One advisor for every stage of your practice, from first hire to final handover.
Best Practice Program & Coaching
Group and private coaching for growth, leadership and accountability.
- Action planning & KPIs
- Leadership & success habits
Succession Planning & Equity
Bring in equity partners and exit without a fire sale.
- Intergenerational equity models
- Partner entry & exit
Buy, Sell, Merge
Deal advice for accounting firm transactions, start to finish.
- Firm valuations
- Buyer & merger matching
Recruitment & Executive Search
Accountants, client service staff and future partners.
- Advertised & executive search
- Equity partner recruitment
Marketing for Accountants
Lead generation built for professional services.
- Digital audits & growth strategy
- Social media & webinars
Success by Design
Structure, systems and technology that scale.
- Structure & staff appraisals
- Tech stack audits
Private Consulting
Workshops run with your partners and team.
- Strategic planning workshops
- Sales training & value pricing
Inner Circle Club
Quarterly peer group for established firm owners in AU & NZ.
- Accountability & expert input
- Networking with peers
Live events for accountants and advisers
Map Your Firm
A live online session for firm owners. Map where your practice stands today, where you want it to go, and the steps to get there on growth, team and succession.
View dates & registerThe advisor's advisor
Led by John Peterson
Founder of Best Practice Group, #1 Amazon international best-selling author and one of the most trusted advisors to the accounting profession.
- 30+ years in performance improvement and organisational change
- 2,000+ firms through structured succession programs since 2011
- Growth, people, marketing and deals handled by one team
“John Peterson transformed our $3M ceiling into a $100M reality.”
Peter Sarai, Founder, Modoras Group
“The results speak for themselves.”
Rachael Muntz, Muntz & Associates
“Best investment we made for our business.”
Donagh Chisolm
Questions accountants ask us
What does Best Practice Group do?
Best Practice Group is an Australian advisory firm for accountants and financial advisers. We help practice owners grow revenue, build strong teams, improve work-life balance, plan succession, and buy, sell or merge firms through coaching programs, private consulting, recruitment, marketing and live events.
Who does Best Practice Group work with?
We work with public accountants, financial planners and practice owners in Australia and New Zealand, from sole practitioners to multi-partner firms. Our best-fit clients are coachable owners who are ready to commit to learning and change.
What size firm is the Best Practice Program suited to?
The Best Practice Program suits sole practitioners with turnover from around $175,000 through to multi-partner firms turning over $5 million to $10 million that want growth, a succession plan, or both.
How does BPG help with succession planning for accounting firms?
We design a structured succession and equity plan for your firm. That includes identifying and developing future partners, setting up intergenerational equity participation, valuing the firm, and staging your handover so you can reduce your hours without selling on the open market.
Can BPG help me buy, sell or merge an accounting firm?
Yes. Our Buy, Sell, Merge service covers firm valuations, finding the right buyer, seller or merger partner, and guidance through negotiation and integration. We also tell you when a deal is not right for you.
Does BPG recruit staff and partners for accounting firms?
Yes. We provide advertised recruitment, executive search, personality profiling and equity partner recruitment for accounting and advisory firms of all sizes.
What is the Map Your Firm event?
Map Your Firm is a live online event from Best Practice Group for accounting and advisory firm owners. You map where your practice is today, where you want it to be, and the steps to get there. Dates and registration are on our events page.
Are Best Practice Group events online or in person?
Most events are live online, including free masterclasses and the Accountants 3-Day Challenge. Retreats run in a hybrid format, so you can attend in person or online.
How do I get started with Best Practice Group?
Book a strategy call through our contact page or phone 1300 274 636. We will talk through where your firm is now and recommend the program, service or event that fits.
Ready to move your firm forward?
Talk to our team, or call 1300 274 636.
Office Details
🏠 19 Janefield Drive,
Bundoora, VIC 3083
☏ 1300 274 636
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